Give your clients a personal twist with Variable Data Printing

If you are a direct marketer, you’ve probably noticed the term VDP lately. Variable Data Printing is the name of the game and it means that all of your direct mail offers, flyers or bill inserts can get a personal twist.

Using VDP technology, your business can print direct mail while adding variable information and personalized attention grabbers like greeting a customer using his first name.

We know that you are printing a lot of material but the beauty of VDP is that these changes are easily done by a computer, without manual intervention. The Kodak Prosper S10 is a state-of-the-art printhead, purchased by Wilen Direct in order to bring the future into your direct mail advertising.

If you need some more information or guidance regarding your company’s direct marketing, advertising and commercial printing, and how you can benefit from VDP and the new Kodak S10 system, visit Wilen Direct today!